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Lindsey J Trella
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Axona

Axona® is a prescription medical food that provides therapeutic nutrition to sufferers of Alzheimer’s disease. The new logo conveys energy as the overlapping shapes create movement. Clean, uplifting layouts with pops of color are essential to an Alzheimer’s demographic.

logo redesign
branding system
guidelines
packaging
sales aid

TITLE Boxing Club

A responsive redesign to the TITLE Boxing Club website

Studio 1200

Coldwell Banker Commercial

Corporate branding system development and execution

Century 21

Supercuts

Univision Mobile

PantoneLIVE

Proposed logos

AmeriSpec

Proposed branding system

L + A

Invitation and event design. Photography by Joy Masi.

Franchise Infographic

Gelnique 3%

Gelnique 3%™ is a topical gel treatment for overactive bladder. Patients on Gelnique are predominantly female, which is reflected in the curves and colors of the brandmark. Overlaid fluid shapes in bold color create a branding system with gracefulness and confidence.

Logos

Branding and identity projects.

BNP Paribas Internal Communications

Grow Together Internal communications campaign

AnserIFX

The Anser IFX test measures two aspects of IBD patients’ loss of response to medications with a single serum sample. The brandmark shows the two levels of detection intersecting to better guide physicians in making treatment decisions.

logo
branding system
sales aid
reprint carriers

SkinMedica

SkinMedica® is a clinical aesthetic skin care company specializing in anti-aging products. Expanding their current branding system, we developed a direct mail campaign for Scar Recovery Gel, an instructional peels video, and product promotions.

Park West Tavern

photography by Ted Axelrod

LaVar Hair Designs

identity, branding, web, photo shoot management

Axona

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TITLE Boxing Club

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Studio 1200

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Coldwell Banker Commercial

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Century 21

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C21 Recruitment Video

Supercuts

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Univision Mobile

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PantoneLIVE

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AmeriSpec

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L + A

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Franchise Infographic

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Gelnique 3%

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Logos

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BNP Paribas Internal Communications

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AnserIFX

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SkinMedica

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Park West Tavern

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LaVar Hair Designs

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All images copyright Lindsey Trella, 2018.