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Lindsey J Trella

Lindsey J Trella's Design Portfolio

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Verisk: Conference Design

Verisk: Employee Experience Content

With a large employee population (9,000+), content to enhance the work experience of Verisk colleagues is essential.

–Print design for employee benefits materials
–Infographic design for talent management programs
–Interface design and news story graphics for the Intranet; and
–Weekly digital signage content design and management

Verisk: WellNow

Employee-focused wellness event

– Event branding
– Digital signage

Axona

Axona® is a prescription medical food that provides therapeutic nutrition to sufferers of Alzheimer’s disease. The new logo conveys energy as the overlapping shapes create movement. Clean, uplifting layouts with pops of color are essential to an Alzheimer’s demographic.

– Logo redesign
– Branding system
– Guidelines
– Packaging
– Sales aid

Studio 1200

Invitation designs for a 10-year anniversary celebration.

Coldwell Banker Commercial

Corporate branding system development and execution

– Brochure design
– Print ad design

Franchise Infographic

Supercuts

Franchise website redesign.

PantoneLIVE

Proposed logos for PantoneLIVE, a cloud-based program to digitally centralize a brand’s personal color profile across all applications, for consistent color management.

TITLE Boxing Club

A responsive redesign of the TITLE Boxing Club website.

Century 21

– Design
– Storyboarding
– Art direction

AmeriSpec

Proposed branding system

– Print Ad layout
– Lead generation website
– Direct mailer
– Sales materials

Logos

Branding and identity projects.

Gelnique 3%

Gelnique 3%™ is a topical gel treatment for overactive bladder. Patients on Gelnique are predominantly female, which is reflected in the curves and colors of the brandmark. Overlaid fluid shapes in bold color create a branding system with gracefulness and confidence.

– Brandmark and branding system
– Packaging design
– Collateral design

BNP Paribas Internal Communications

Grow Together Internal communications campaign

– Campaign branding
– Environmental graphics

AnserIFX

The Anser IFX test measures two aspects of IBD patients’ loss of response to medications with a single serum sample. The brandmark shows the two levels of detection intersecting to better guide physicians in making treatment decisions.

– logo
– branding system
– sales aid
– reprint carriers

L + A

Invitation and event design. Photography by Joy Masi.

Verisk: Conference Design

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Verisk: Employee Experience Content

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Verisk: WellNow

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Axona

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Studio 1200

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Coldwell Banker Commercial

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Franchise Infographic

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Supercuts

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PantoneLIVE

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TITLE Boxing Club

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Century 21

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C21 Recruitment Video

AmeriSpec

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Logos

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Gelnique 3%

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BNP Paribas Internal Communications

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AnserIFX

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L + A

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All images copyright Lindsey Trella, 2024.